Mission Statements: The Good, the Bad, and the Ugly

Michael Jaffarian
3 min readSep 30, 2021

Just a few days ago, I was on a Zoom meeting with a client organization. About eight people were there. Somehow the topic of mission statements came up.
One guy said, “They’re pretty useless. Nobody does anything with them.”
Another said, “Hardly worth the ink they’re written with.”
Yet another said, “Written and forgotten.”

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Michael Jaffarian

I'm a consultant to nonprofits, with an emphasis on research. I help nonprofits thrive & change the world. Also an artist & gardener. www.michaeljaffarian.com.